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How Landlords Can Make A Great House Listing

If you have an investment property, tenant occupancy is a big deal. Just like a business owner, you have an opportunity for a substantial amount of income that can steer you toward great success. However, if you don’t market your house correctly, you could be losing potential tenants to other landlords. Whether you’re advertising privately or on real estate websites, there are specific elements of an advertisement that leave a lasting impression and sway interest. Give your property the best shot on the market with these tips on how to make a great house listing.

House Staging

People want to feel like they can make your property their home. While some can walk into an empty space and visualise their living arrangements, others can’t. Appeal to everyone who walks through your door and make the most of your inspections by staging the house. Creating an inviting atmosphere by filling the home with furniture and décor makes it easier to fall in love with a space. It will elevate warm, homely feelings and convinces people that it’s where they want to spend their time. It’s such a convincing tactic in fact, that a survey has shown that a staged house spends half the time on the market as opposed to empty ones*. Hiring furniture can be a small cost if it means having rent come in weeks sooner than anticipated.

*Source: professionalstaging.com

Professional Photography

Many tenants will not bother with advertisements that have limited photos or none at all, so pictures on your listing are mandatory. A photo speaks a thousand words, and with such high-quality imagery on the Internet these days, average shots just will not do. You’ll have better luck with a professional camera or photographer to capture the beauty of your property. Prep your house before the photoshoot by cleaning (remember that professional lenses can even pick up on dust!) and decorating nicely (fluff up those cushions!). Ensure that you’re showcasing all of the best features of the home, such as the kitchen or alfresco, and pick the best photos of the lot to create a gallery online.

Descriptive Content

Does your property have air-con? An alarm system? A remote-controlled garage? Let tenants know! Descriptive content is crucial and can make or break your listing. It’s the chance you have to make your house stand out amongst the rest. The more features you list, the better. People want to know that they’re getting value for their money, and descriptions do just that. Tell them why your home is the one that they’ll want to live in over the next six to twelve months. Aside from the obvious of how many bedrooms and bathrooms, make a list that includes kitchen appliances, storage, new carpet, a fresh coat of paint, block-out blinds and anything else that makes your house more than average. Before posting, be sure that you proofread the text and that it’s as professional as possible

Map & Area Attractions

Other useful information to tenants is an understanding of the suburb your property is in and its surrounding amenities. Include a map on your listing that outlines the closest bus stops and train stations, mark the nearest cross street so that they can find your property easily, and highlight any surrounding facilities (schools, cafés, shops). People want to know that they’re living in a good suburb with a lot to offer and have easy access to nearby services from your property. By sharing knowledge on the area, you’re selling its convenience and adaptable lifestyle.

Ask New Living Homes today about how you can build an affordable investment property in a growing suburb of NSW. Call us on 1300 366 766.

Testimonials

Building a New Living Home has given me confidence that I can easily embark on building a home rather than buying a place, and get a better house/ home rather than a small flat. But you have to choose a builder that KNOWS how to build, that builds exactly how the design dictates. A builder who can deliver what they say, when they say. A house that won’t look daggy in years to come is important too, and New Living Homes did just that. The overall investment has worked out well too, growing in value is a short period of time.

G.Pace

”The idea of our brand new home is still really sinking in as we never dreamt of building or ever own. A VERY big thank you to New Living Homes for giving us a brand new home! You’ve made our dreams real!”- Grevillea 4.1, Elegance Facade

L & M King

We would just like to say a massive thank you once again for all your help with the house. We moved in on the weekend and we are loving it ! So thank you for being part of the team that made our dream come true.

Belinda, Jordan Springs, Acacia 4 Urban

I love that my new home is mine!!!! There is nothing I don't love about it. The finishes are great and it is just perfect! I love showing it off to people and all of my friends and family love it and always compliment the design and workmanship.

B.M - Spring Farm  

‘’From the very beginning, our experience with New Living Homes has been nothing but amazing. From our very first meeting at Spring Farm, to the accounts team, to the pre-construction team, and our Construction Manager on site, nothing was ever an issue, or a question too stupid’’.

Rebecca & Steve - Jordan Springs 

‘’I have been extremely happy with my experience with New Living Homes and have told anyone and everyone about our build. Everything went smoothly and yes there were a few problems but our site manager sorted them out as quickly as he could.. Throughout all the build, nothing was too much trouble for our site manager’’

Debbie & Brian - Jordan Springs 

After hearing some horror stories of people building their homes we were fairly nervous to see how it would all
unfold however from the very first dealing with New Living Homes we could not fault a single thing. I would like to
give special mention to Emma from the Brooks Reach Display who was very accommodating with us pestering her
with what seemed like every week as we would be checking different things in the display home.

Tim & Kara - Flinders

My experience was excellent. This was the second house I have built in 4 years and the whole experience was a pleasure from start to finish. All of the sales team were very helpful and very responsive to each and every enquiry I had.

Damian & Lauren - Spring Farm 

Building with New Living Homes has been a pleasant and enjoyable journey so far, and we know we have Sandra to thank for this. Her customer service is second to none, and has made all the difference in building this time round. My husband and I just wanted to make sure recognition and praise was given where it is due. Thanks again for everything Sandra! We are looking forward to more builds with NLH. 

D.E, Marsden Park 

I always thought that building a house in Australia would be a nightmare like everyone told me but it was more than a pleasure as I was never troubled about anything. The process was as smooth as a butter.

Thank you guys, its because of your amazing team work, good flow of communication and the zeal to work hard to let people achieve their dreams, has gotten us what we really wanted. -

Monika & Mayur, Elara 

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